AI Insights · Timothy · July 2025
Top 5 Fashion Games Performance in Bulgaria Q2 2025
Explore the performance trends of the top 5 fashion games on a unified platform in Bulgaria during the second quarter of 2025, with insights from Sensor Tower.
In the second quarter of 2025, the top fashion games in Bulgaria exhibited diverse performance trends on a unified platform, as reported by Sensor Tower.
Hair Tattoo: Barber Shop Game from CASUAL AZUR GAMES saw a consistent fluctuation in weekly downloads, starting with around 7.1K and ending the quarter at 5.3K. The game maintained a stable user base, with weekly active users hovering around 64K.
Fashion Show: Makeup, Dress Up by Dress Up Games for Girls experienced a notable increase in both downloads and active users. Downloads peaked at 6.7K in early June, while weekly active users rose steadily to 13.8K by the end of the quarter.
Paper Doll Diary: Dress Up DIY from Bravestars Games showed varied download trends, peaking at 3.9K mid-June. Active users exhibited a gradual growth, reaching approximately 71.1K at the quarter's close.
Lady Popular: Fashion Arena by XS Software AD generated a consistent revenue stream, peaking at $5.3K in mid-June. Downloads showed a declining trend, while active users remained relatively stable, averaging around 11K.
Lastly, Fashion Makeover:Salon&DressUp from Happy Go Game experienced a surge in downloads, peaking at 5.1K in late May. Active users increased significantly, reaching 6.3K by the end of June.
These insights provide a snapshot of the dynamic fashion gaming landscape in Bulgaria, with further details available from Sensor Tower.